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  • People are picking work perks over bulging pay packets
  • People are picking work perks over bulging pay packets
    Newthinking Communications, Creative Commons (2015) ©
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What do people want from a job?

Major corporations used to have their pick of the best minds as they left university. But there's now a talent shortage, and 53% of UK workers say that no amount of money could tempt them to a company with a poor employer brand. So how can businesses build their brand to attract the best applicants?