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  • Can Rockar make car buying as convenient as grocery shopping?
  • Can Rockar make car buying as convenient as grocery shopping?
    Hyundai (2014) ©
CASE STUDY

Rockar: the UK’s first digital car dealership

While tech has revolutionised purchasing in many retail sectors, the car buying process remains entrenched in the past. Can all-digital dealership Rockar – which offers a convenience normally associated with shopping for clothes or food – bring the auto industry up to speed?