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  • How are Deezer and BandPage helping artists connect with fans?
  • How are Deezer and BandPage helping artists connect with fans?
    Philips Communications, Creative Commons (2012) ©
CASE STUDY

Deezer and BandPage: selling fans their favourite bands

After years of growth, the music streaming market has reached a turning point; Beats Music and Rdio have closed, while Spotify is facing up to higher licensing fees. Deezer has partnered with BandPage to let users to buy tickets and merch from artists, but can it please both fans and musicians?

Location Global

Scope
With Adele’s decision not to make her new album – now the fastest-selling record ever in the UK and US – available on streaming services, it’s clear that, despite their millions of subscribers, these platforms have yet to find a sustainable business model. [1]

As the major players look to diversify their offering, Deezer has announced a partnership with online music store BandPage to give users the opportunity to buy concert tickets and exclusive merchandise from their favourite artists.

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