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  • Turning studying into a money-maker
  • Turning studying into a money-maker
    StNorbert, Creative Commons (2013) ©
CASE STUDY

Luvo: earning by learning

Juggling studying and debt is an increasing challenge for college students in the US, but Luvo is offering a way to alleviate their burden. Its website makes selling notes to classmates easy and profitable, but why have these jottings suddenly turned into veritable gold dust?

Location United States

Scope
As of March 2015, total student debt in the US amounted to a figure between $1.19 trillion and $1.27 trillion – a massive increase from $710 billion in September 2013. [1] Looking to provide a new source of income for debt-stricken students, Luvo allows them to sell notes and offer tutoring to classmates via its website.

Luvo helps to resolve the problems of large class sizes and lack of individual support in universities, encouraging students to study and learn from each other. But is its success simply a result of Gen Z’s desire to achieve? Or has ...

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