Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Can sexy ads really arouse our interest in brands?
  • Can sexy ads really arouse our interest in brands?
    Álvaro Nistal, Creative Commons (2009) ©
REPORT

Does sex still sell?

Overflowing champagne bottles, foamy shower scenes, models in pillow fights. The sexy tactics used to flog products are well established. Yet with an increasingly feminist culture and studies showing that such imagery can impair our ability to remember what’s being advertised, does sex still sell?

Canvas8