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  • Manage your investments on the move
  • Manage your investments on the move
    PlantronicsGermany, Creative Commons (2015) ©
CASE STUDY

Nutmeg: money management for the masses

The investment industry was once only open to the very wealthy, but Nutmeg now wants to offer money management to the masses. Its user-friendly platform has people invest small amounts, letting Nutmeg do all the hard work. But will people trust an online start-up with their savings?

Location United Kingdom

Scope
Young people in the UK expect to retire with £100,000 in savings, requiring them to set aside around £120 each month over 30 years and £70 over 40 years, including a 5% investment growth. But considering that the average 18- to 35-year-old saves just £22 per month, they’re far off reaching their goal. [1] With so little saved up, it’s perhaps unsurprising that young people aren’t looking to put their money in the stock market.

Nutmeg is an online investment business that’s now opening up money management to the masses. Its user-friendly platform lets people invest small amounts ...

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