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  • Ambitious Alpha Achievers are set to take over the world
  • Ambitious Alpha Achievers are set to take over the world
    Texas A&M University, Creative Commons (2015) ©
CASE STUDY

Teen America: Alpha Achievers

From Coasties to K-Poppers, the US is home to a range of teen subcultures. In the third of a series exploring Gen Z and Gen Y tribes, Andrea Graham Richeson delves into the overscheduled world of Alpha Achievers. Do these ambitious teens embody the model student and future star employee?