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  • Are consumers really looking for a friendly bank?
  • Are consumers really looking for a friendly bank?
    World Bank Photo Collection, Creative Commons (2014) ©
CASE STUDY

Bank of Queensland: hanging out with your friendly bank manager

Visiting your local bank branch feels like a very outdated way of dealing with your money. Bank of Queensland is ditching the teller lines and glass-windowed counters for a look that’s more akin to a coffee shop. Can this initiative help the bank build stronger relationships with its customers?