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  • Is a smile now also a status symbol?
  • Is a smile now also a status symbol?
    Kevin Dinkel, Creative Commons (2014) ©
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Why are we obsessed with being happy?

You can’t move for being told how to be happy. It’s a choice, claims Coca-Cola in its Choose Happiness campaign. It’s the truth, croons Pharrell in Happy. We can redesign our lives to achieve it, says Paul Dolan in Happiness by Design. But what does ‘being happy’ mean, and how do we achieve it?

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You can’t move for being told how to be happy. It’s a choice, claims Coca-Cola in its Choose Happiness Campaign. It’s the truth, croons Pharrell Williams in Happy, the best-selling single of the decade. We can redesign our lives to achieve it, says Paul Dolan in Happiness by Design. [1] If you work at Google or Zappos HQ, a chief happiness officer will be on hand to keep you smiling and the productivity flowing.

No longer just an emotion or the subject of philosophical pontification, happiness has passed over into the political, economic, scientific and commercial realms. ...

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