Only 3% of the UK population identify as vegetarian. But thanks to a switch in tactics, the movement is gaining pace – and a weekly slot in people's stomachs. Can meat-free Michelin-starred restaurants, celebrity chefs, and veg delivery services cure people's appetite for meat?

Digital is transforming how we eat. Anyone with a kitchen and a camera can take a picture, upload it and watch it spread in seconds. With millions of recipes and thousands of bloggers, nutritionists, and chefs at our fingertips, how is 'always on' information shaping our diet?

Unlike the usual superfoods, Slim Pasta doesn’t add anything to your diet; no antioxidants, no vitamins, no enzymes or minerals. It's slimy, chewy and look a bit like space food – but it claims to be the best-selling low calorie pasta in Europe. So why are dieters so keen to slurp down Slim Pasta?

We’ve long been drinking coffee by the capsule, but what if we could do the same with juice? Start-up Juicero has raised $120 million to do just that – deliver the freshest juices to home-service dispensers to bring juicers better quality than is available in the shops. How big could it be?

No longer is ‘thirst quenching’ a good enough reason to purchase a soft drink. People are choosing beverages based on what “innovative” feature or added nutritional value they contain, as highlighted by a 2014 Beverage Industry report.

Marketed as 'nature’s Gatorade', Vita Coco has become popular way beyond the gym. It has a 60% market share in the US, and over 90% in the UK, where it’s the fastest-growing non-alcoholic drinks brand. But just how did Vita Coco turn coconut water into a global phenomenon?

The Telegraph today reports on the rise of the latest culinary group - the Vegivores. Unlike vegetarians and vegans, the Vegivore does not restrict his or her diet. Vegivores don’t hate meat – far from it – they just love vegetables.

What springs to mind when you think of school dinners? Sticky toffee pudding? Chips and gravy? Cottage pie? Probably not tofu, chickpea curry and spinach paninis. But in PS 244, an elementary school in Queens, this is exactly what gets served up on hungry students' lunch trays.