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  • Could ByHours dispel the stigma attached to daytime stays?
    Pedro Ribeiro Simões, Creative Commons (2006) ©
CASE STUDY

ByHours: book a hotel by the hour

Day rates were once only found at seedy motels, but Barcelona-based start-up ByHours is partnering with high-end hotels across Europe to offer short stays to the next generation of business travellers looking to freshen up, take a nap and reply to emails before an important meeting or afternoon flight.

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