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  • The internet is increasingly uniting us through our interests and localities
  • The internet is increasingly uniting us through our interests and localities
    Social Media Dinner (2014) ©
CASE STUDY

INLOPE: Germany's local social network for every hobby

Nearly 75% of online adults use at least one social network, of which there are now over 200. German social networking app INLOPE focuses on uniting those with shared interests and shared localities. Are we seeing a move towards the hyperlocal and longer-lasting connections than the notorious Tinder one night stand?

Location Germany

Scope
74% of online adults use at least one social media network, of which there are now over 200 and counting. [1] Germany-based start-up INLOPE is offering an original spin. Engineered around the familiar format of scroll-through feeds, photos and videos it bucks the trend by keeping unwanted content to a bare minimum with no ads, thanks to its Microsoft backing. 

‘INLOPE’ stands for INterest, LOcation, & PEople, which is exactly what the Munich-based startup’s concept is all about: people, their interests and locality. Once signed up to the ‘local pinboard’, users ...

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