RuPaul's Drag Race: Brazil comes out of the closet
RuPaul's Drag Race: Brazil comes out of the closet

RuPaul's Drag Race, a TV show about drag queens has become a hit in Brazil, shining a light on the country's LGBT community. With millions of gay consumers thirsty for a market that caters for them, why do Brazilian brands still ignore the opportunities offered by this demographic?