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  • Millennials aren’t really interested in ‘traditional’ hotels
  • Millennials aren’t really interested in ‘traditional’ hotels
    Los Angeles Times (2014) ©
REPORT

How hotels are being redesigned for Gen Y

While luxury brands move away from the ‘stuffy’ traditions, a new breed of hotels that spans the entire price spectrum is competing to meet the needs of the digitally dependent Millennials. But how is such a long-standing industry redefining itself to meet the needs of Gen Y?