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  • Minecraft lets players express their creativity on a huge scale
  • Minecraft lets players express their creativity on a huge scale
    Today Was Amazing! (2014) ©
CASE STUDY

Minecraft: shaping the real world with virtual building blocks

Minecraft may be the most-sold video game on Earth, but it's very different from its fellow chart-toppers. It has basic graphics and no narrative – and yet it's captured the imaginations of over 100 million players. But how has this indie game become a global phenomenon?

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Minecraft may be the most-sold video game on the planet, but it bears no similarity to any of its fellow chart-toppers. [1] The graphics and sound effects are a far cry from sophistication, the narrative is non-existent, and the lack of gore is – to the first-person shooter fanatics of the world, at least – quite frankly, disappointing. Yet despite its indie-budget, Minecraft has captured the hearts of more than 100 million players worldwide. [2] And if Microsoft’s 2014 acquisition of the game’s developer Mojang is anything to go by, it’s worth more than $2 ...

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