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  • Minecraft lets players express their creativity on a huge scale
  • Minecraft lets players express their creativity on a huge scale
    Today Was Amazing! (2014) ©
CASE STUDY

Minecraft: shaping the real world with virtual building blocks

Minecraft may be the most-sold video game on Earth, but it's very different from its fellow chart-toppers. It has basic graphics and no narrative – and yet it's captured the imaginations of over 100 million players. But how has this indie game become a global phenomenon?