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  • Are DIY cosmetics worth the time and effort?
  • Are DIY cosmetics worth the time and effort?
    Aroma-Zone (2014) ©
CASE STUDY

Aroma-Zone: do-it-yourself cosmetics

In France, specialist beauty retailers have lost significant market share, and people are warier of what they put on their skin. Aroma-Zone says DIY beauty products are the answer. But will French women swap well-loved luxury brands for lotions and potions they have to make by hand?