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  • Smart technology is creeping into our kitchens
  • Smart technology is creeping into our kitchens
    Marco Derksen, Creative Commons (2012) ©
REPORT

What does a digital foodie eat?

Digital is transforming how we eat. Anyone with a kitchen and a camera can take a picture, upload it and watch it spread in seconds. With millions of recipes and thousands of bloggers, nutritionists, and chefs at our fingertips, how is 'always on' information shaping our diet?

Location Global / North America / Northern Europe

Scope
“New ideas about food, new concepts, new dishes, fads and influences are spreading faster than ever,” says David Sax, author of The Tastemakers. “It took a decade for the cupcake to spread from being a trend in New York to a global phenomenon. The cronut was in bakeries worldwide in just a week.” [1]

Digital media is transforming how people eat – and rapidly. Today anyone with a kitchen and a camera – from the head chef at Ottolengi to a home cook in Berlin – can take a picture, upload it and watch it ...

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