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  • People no longer want to rely on one app for everything
  • People no longer want to rely on one app for everything
    Elvert Barnes, Creative Commons (2013) ©
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What do people need from an app?

The Apple App Store houses over one million apps. Despite once trying to do everything, apps are now being split into single purpose platforms. But how do people actually use them? And which is more useful – the Swiss Army knife approach or a tailored, single purpose app?