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  • While the West unbundles apps, the East adds more features
  • While the West unbundles apps, the East adds more features
    Canvas8 (2014) ©
CASE STUDY

WeChat: the app you’ll never want to leave

From messaging to social media to a marketplace to browsing the internet, WeChat is the app the does everything. While Western companies and app developers race to unbundle their services into efficient single-purpose apps, WeChat continues to add feature after feature.