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  • Colourful illustrations are more engaging and fun for kids
  • Colourful illustrations are more engaging and fun for kids
    Chineasy (2014) ©
CASE STUDY

Chineasy: learn a language of pictures

It’s becoming increasingly common for people to express themselves through visual media and illustrations, and some are even embracing visual media as a teaching tool. Digital natives are throwing out the traditional educational textbooks and going for something more visual.

Location North America / Central - East Asia

Scope
We write messages to our friends using emoticons, we use visual search engine Pinterest to find new products, and we create business presentations using Prezi. It’s becoming increasingly common for people to express themselves through visual media and illustrations, and some are even embracing visual media as a teaching tool. Digital natives are throwing out the traditional educational textbooks and going for something more visual.

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