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  • Why wait in line at the pharmacy when PillPack can do the hard work?
  • Why wait in line at the pharmacy when PillPack can do the hard work?
    PillPack (2014) ©
CASE STUDY

PillPack: streamlining your medicine

Pharmacies don't always offer great retail experiences. PillPack wants to solve this with a subscription-based online pharmacy and new method of delivery. But are people ready to ditch a fail-safe but frustrating routine for a more expensive but simpler alternative?

Location North America / Northern Europe

Scope
Pharmacies are up there with banks and post offices as some of the world’s worst retail experiences. All that waiting around for your prescription, the needless rummage through the beauty aisle to kill time, and the surprisingly high bill thanks to a host of impulse purchases all combine to make your visit to Boots a lot less than ideal.

PillPack wants to solve these problems by simplifying the pharmaceutical process, offering an easy-to-use subscription-based online pharmacy and new method of delivery. With a minimalistic visual identity, PillPack hopes to disrupt the very essence of the traditional pharmacy experience ...

Canvas8

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