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  • People don’t want to go into banks – they want a pocket-sized solution
  • People don’t want to go into banks – they want a pocket-sized solution
    Ed Yourdon, Creative Commons (2013) ©
CASE STUDY

iGaranti: for Millennials who can't manage their money

In Turkey, popular bank Garanti is causing a stir with its revolutionary banking-on-the-go app iGaranti. As more services go mobile, the future of seamless, social money management seems likely to come in the form of smartphone integration and a consumer driven-approach.