Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Today’s over-50s are entrepreneurs that don’t see themselves as ‘old’
  • Today’s over-50s are entrepreneurs that don’t see themselves as ‘old’
    The Telegraph (2014) ©
REPORT

'Olderpreneurs’ never retire

More than a quarter of British companies are set up by people aged 50-65 – with a higher success rate than any of their younger counterparts. But why are so many older 50s taking on challenges and starting new careers, when their parents rejoiced at the thought of retirement?

Location North America / Northern Europe

Scope
According to high50.com, the “online community for thrusting 50-somethings”, turning 50 is the right time to start a business. And as more than a quarter of British companies are set up by people aged 50-65 – with a higher success rate than any of their younger counterparts – it seems to be true. [1]

But why are so many older 50s taking on challenges and starting new careers, when, at the same age, their parents would have been rejoicing at the thought of leaving work, and digging out their pipe and slippers?

----

...

Canvas8

Related

  • Article image Redefining highbrow for ageing audiences

    Research indicates there's a fundamental change in the way the tastes of those aged 50+ are formed. As Boomers turn to rock and pop, how are seemingly unrelated purchases affected?

  • Article image The silent generation speaks up

    What does it feel like to grow old? Professor Philip Tew and Nick Hubble asked over 300 seniors to document their experiences. The findings shed new light on this untapped, misunderstood demographic.

  • Article image Comfort food: how NANA feeds a growing appetite for community

    Providing employment for older women while offering simple, wholesome food for locals, comfort-food café NANA is part of a growing trend of social enterprises reclaiming community spirit.

  • Article image The Amazings: something old, something new

    Recession-hit consumers are turning to The Amazings, a social venture that sees the over-50s get paid to pass on their wisdom, skills and experience to the generations below.