Hold On!

Hold Up

Please select a minimum of three sectors in the menu above.

Got It
  • Hermès vs. Homiés: how are luxury brands responding to parodies?
  • Hermès vs. Homiés: how are luxury brands responding to parodies?
    Brian Lichtenberg (2013) ©
CASE STUDY

Brian Lichtenberg: reappropriating luxury

A new generation of streetwear labels are designing parodies of iconic logos, testing legal boundaries and challenging the assumption that the fashion industry takes itself too seriously.