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  • Banking made easy, wherever you are
  • Banking made easy, wherever you are
    Hello bank! (2013) ©
CASE STUDY

Why BNP Paribas is banking on mobile

Hello bank! is the world's first stand-alone digital mobile bank that's accessible any time, any place – and, crucially, maintains a clear focus on customer experience.

Location Southern Europe / Western Europe

Scope
With banks struggling to return to 'precrisis' revenues, and new regulations making it easier for people to switch providers, the industry is under pressure to innovate. Yet as digital technologies proliferate, a new solution to retail banking woes is emerging.

Providing banks with an opportunity to rethink the way they work, digital services and products are seeing huge investments from banks around the world. Tapping into this trend, France's BNP Paribas is launching the world's first stand-alone digital mobile bank that's accessible any time, any place – and, crucially, maintains a clear focus on customer experience.

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