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  • Banning the x-rated version from YouTube only served to increase its popularity
  • Banning the x-rated version from YouTube only served to increase its popularity
    Robin Thicke (2013) ©
CASE STUDY

Spreadable media: why everyone's talking about Blurred Lines

Sex sells – and so does controversy. But with a new focus on audience involvement, musicians and film-makers alike are handing their incendiary wares over for dissection and regurgitation.