Creativity
Strategy
Marketing
Innovation
creative industry
Communications
Brand Communication
Augmented Reality
LocationLondon, United Kingdom
Industry InfluencerWill Scougal
Creative strategist and founder of Make My Day
Will Scougal has held key creative leadership roles at Snapchat, Twitter, and within independent and networked agencies. He has built creative teams and campaigns at the forefront of some of the biggest innovations in digital advertising. At Twitter, he grew the brand strategy team to be the most awarded globally. He then joined the executive leadership team at Snapchat as global director of creative strategy. In 2023, Scougal partnered with We Are Social and Plus Co to launch Make My Day, an augmented reality and immersive comms agency. He's a seasoned public speaker, thought leader, awards judge, and mentor.Intrigued by questions like…
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