Based in Italy, Tiziana Tini is a sought-after global luxury management consultant and professor with a career of over 16 years, starting in Paris, France, at the iconic prêt-à-porter Maison Cacharel. A leader in new digital media, she was appointed by Max Mara Fashion Group as its first web brand manager and later entrusted as Salvatore Ferragamo's global social media and content manager at a time when luxury brands shied away from an online presence. Tini also worked for the pioneer multi-brand luxury e-tailer LuisaViaRoma.