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Website
Eating and Drinking
future of food
Shopping
consumer behaviour
science of shopping
global versus local
generational differences
LocationMadison , United States
Industry InfluencerPaco Underhill

Founder of Envirosell and global best-selling author

Paco Underhill is an environmental psychologist, a New York Times best-selling author, and the founder of the market research and consulting company Envirosell. His book Why We Buy: The Science Of Shopping was a global bestseller, and his latest book, How We Eat,explores how the world of food and drink is changing.
Recent workEnvirosell website
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