Minna is a trend forecaster focused on the future of design, with 10+ years of experience in consulting, research, workshops, talks, and presentations. After studying design and business, she has worked with agencies and in-house on innovative front-end design and ideation, both as a member of teams and as a project lead.
Minna aims to expand people's capacity to imagine the future and to use this skill to alter perspectives in the present. Additionally, she collaborates with academic institutions, creative agencies, and research organisations globally. Her main areas of interest are design innovation, consumer behaviour, retail, and place-making.