Website
Consumer Behaviour
EDI
Leadership
Education Innovation
Digital Technology
consumer psychology
Communications
LocationToronto, Canada
Macro ExpertSeung Hwan (Mark) Lee
Innovator in consumption research and inclusive education
Dr. Seun Hwan (Mark) Lee is a professor, associate dean, and renowned scholar in marketing and consumer behaviour, with research focusing on social networks, branding, sensory marketing, and digital technology. An award-winning educator, he's recognised for his innovative teaching, leadership, and dedication to advancing higher education, including his former role as editor for Marketing Education Review. A sought-after inspirational and motivational speaker, Dr. Lee combines academic expertise with practical insights to offer actionable strategies on leadership, consumer behaviour, and navigating modern challenges, inspiring audiences to think creatively and adapt to an ever-evolving business landscape.Intrigued by questions like…
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