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Marketing
Shopping
Central & East Asia
Japan
consumer behaviour
Brand Management
cross-Cultural Studies
Communications
LocationTokyo, Japan
Local time
Sector ExpertSatoko Suzuki

Researcher of cross-cultural consumption and brand management

Satoko Suzuki is an associate professor of marketing at the Hitotsubashi University Business School. Dr Suzuki researches cross-cultural consumption and brand management, and has worked for L’Oréal and the Boston Consulting Group.
Recent workwww.ics.hub.hit-u.ac.jp/faculty/profile/suzuki_satoko.html
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