Canvas8 | People

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Proudly independent and accountable to no one but our clients and nothing but the truth.

Based in London, New York, and LA, and globally networked with capabilities across 20+ markets.

Working with 220+ clients across sectors and markets and over 4,500 members.

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Edelman

Google

Twitter

Mars

UK Government

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Deeply understanding the people you are designing for.

Audience discovery

Making visible the forces changing people's behavior now and in the future.

Culture & trends

Identifying new spaces of relevance to develop better campaigns and brand equity.

Brand & campaigns

Aligning product and service development ambitions with unmet human needs.

Innovation & NPD

Exploring new spaces, markets, and categories to drive commercial growth.

Market expansion

Developing the authority to influence important narratives in culture.

Thought leadership

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The latest and greatest from the Canvas8 team. 

Jean Twenge on the future of generational differences

Hobbies used to be a way to relax and unwind, but the cost of living crisis is forcing people to monetise every aspect of their lives including their downtime. As hobbies become more about profit and productivity than personal pampering, what does that mean for how people relax and unwind?

Are hobbies becoming extinct?

Expert Outlook Live: Anti-human

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Canvas8 is an award-winning consultancy that helps brands create better strategies, products, and businesses. Discover what we do and how we can help your team.