Quickfacts: Latest

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Pressure Valve: data and debate

As the pressure to self-improve mounts, so too does the need to let off steam. From impulse shopping to anger management – the data, debate and commentary point to an increasing need for emotional and physical release in modern society.

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New World Order

With 800 million consumers – many in Asia – joining the middle classes by 2020, the world is undergoing an irreversible shift eastwards. These statistics and examples of recent debate and commentary highlight an emerging New World Order.

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Natural Mindset

People want to get closer to nature mentally and physically, embracing all that's perceived to be pure and wholesome. These statistics and examples of recent debate and commentary highlight an emerging Natural Mindset.

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Death of the Middle

These examples of data and debate surrounding the Death of the Middle megatrend indicate how consumer habits and opinions are becoming polarised towards extremes, at the expense of the middle ground.

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We Are All Media

In 2009 Twitter stopped asking people 'What are you doing?', and started asking them 'What's happening?' – a subtle but significant shift towards the individual as media channel. Here's the evidence in numbers and theory.

Country profile

United Kingdom 2012

50% of the United Kingdom's population are not affiliated with any religion, which NatCen speculates might be related to a decreasing trust of institutions. This report provides a detailed cross-industry overview of the UK with up-to-date information on demogr...

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Self & System

As technology comes to occupy an increasingly central place in our lives and define our relationship with the world around us, we become ever more ensconced in systems designed to regulate the flow of information and data.

Country profile

Vietnam 2012

In 2010, Nielsen ranked Vietnam as the second most optimistic country in the world according to a global consumer confidence index. This report provides a detailed cross-industry overview of Vietnam with up-to-date information on demographics, attitudes, cultu...

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Forever Now

The rapid digitisation of our lives is having a dramatic impact on how we perceive time, memory and the idea of legacy. These recent examples of data and debate contextualise the Forever Now phenomenon.

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Hyperawareness of Health

Hyperawareness of Health has been around for some time, but current developments in technology mean that the trend is evolving. These recent pieces of data and commentary indicate how this behaviour is manifesting itself.

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Global mobile data 2012

The mobile telecoms industry is notable for its rapidly changing dynamics and the striking differences between individual markets. These statistics and graphs, based on recent data, indicate the state of the industry in 2012.

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Preparedness

Preparedness is an offshoot of the current climate of anxiety and fear; it is a result of people's need for stability in the face of uncertainty. These examples of recent data and debate put the phenomenon in context.

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Civic Brands

Brands are becoming leaders, parents and teachers as a way of rebuilding trust and cementing expertise in a time of civic uncertainty; these examples of contemporary data and debate track the rise of the Civic Brand.

Country profile

Poland 2011

In 2011, 58% of Poles associated the word 'Polish' with 'alcoholic'. This report provides a detailed cross-industry overview of Poland with up-to-date information on demographics, attitudes, culture, retail, media and technology.

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Inside Track

With the global network comes the prospect of inclusion for everyone, forcing both consumers and brands to find new means of acquiring and delivering an ‘insider’ status. Here, we present Inside Track in data and debate.

Country profile

Germany 2011

In 2010, Germany had the highest household sustainability among Western countries. This report provides a detailed cross-industry overview of Germany with up-to-date information on demographics, attitudes, culture, retail, media and technology.

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Global Mindset

As travel horizons broaden, attitudes towards the cultures of others are shifting dramatically. These statistics and examples of recent debate and commentary highlight the phenomenon of an emerging Global Mindset.

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Apparel retail in the US and UK

As consumer behaviour around clothing retail changes to keep pace with emerging technologies and global economic woes, we gather together the data and statistics that indicate the current state of the industry and how it is developing.

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Alternative Currency

As the availability of money has dwindled, we have come to value skills, our time and our levels of influence as a form of payment. Here, we present Alternative Currency in data and debate.

Country profile

Brazil 2011

Nearly 50% of Brazil's population falls into the 15-45 age group, which has the highest purchasing power and the greatest willingness to spend. This report provides a detailed cross-industry overview of Brazil with up-to-date information on demographics, attit...