Consumer profiles: Latest
| 18/06/2012 |
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| Making a meal of it: parents and kids' eating habits | |
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| Location: | United Kingdom |
| Demographic: | 0-10 11-17 25-34 35-44 45-54 |
| Keywords: | Hyperawareness of Health Natural Mindset Supermarkets Convenience Diet Parents Kids Children Sophistikids Family |
| 25/05/2012 |
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| Trusting strangers when shopping | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 |
| Keywords: | Search for an Expert E-Commerce Authenticity Recommendation Informed Consumerism |
| 27/04/2012 |
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| Technology and sport | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 35-44 |
| Keywords: | Mobile Living Inside Track Second screen Twitter Experience Football Authenticity Attitudes QR codes Discount Incentive |
| 20/04/2012 |
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| Branding at festivals | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 35-44 |
| Keywords: | Experience Festival Beer Cider Attitudes Youth Live music Interactive branding Carling Guinness Sony |
| 16/03/2012 |
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| Single and sociable | |
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| Location: | London |
| Demographic: | 18-24 25-34 |
| Keywords: | Single Solo Solitude Ambition Independence |
| 02/03/2012 |
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| Value in the cloud | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 |
| Keywords: | Impermanence Privacy & Control Spotify Music |
| 13/02/2012 |
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| Young non-drinkers | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 |
| Keywords: | Hyperawareness of Health Being+ Drink Drinking Lifestyle Pub Bar Gen Y Socialising |
| 20/01/2012 |
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| Mobile payment attitudes | |
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| Location: | London |
| Demographic: | 18-24 35-44 45-54 |
| Keywords: | Mobile Living NFC Near field communication Contactless payment Security Self & System m-commerce Mobile wallet |
| 16/12/2011 |
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| The Olympics, Britishness and community | |
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| Location: | London |
| Demographic: | 18-24 25-34 35-44 45-54 55-64 |
| Keywords: | Olympics Identity Patriotism National pride Neo-tribalism Being there Experience Community |
| 23/11/2011 |
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| Diners and fast food | |
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| Location: | London |
| Demographic: | 11-17 18-24 25-34 35-44 45-54 55-64 |
| Keywords: | Fast Food Hyperawareness of Health Informed Consumerism Decision fatigue Experience Convenience McDonald's Burger King Subway |
| 11/11/2011 |
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| Mature people and cinema | |
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| Location: | United Kingdom |
| Demographic: | 45-54 55-64 65-74 |
| Keywords: | Cinema Experience Economy Boomers Grey Pound 3D cinema Inside Track Loyalty Recommendation |
| 24/10/2011 |
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| Young people and cinema | |
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| Location: | United Kingdom |
| Demographic: | 18-24 |
| Keywords: | Cinema Experience Economy Neo-tribalism Gen Y 3D cinema Inside Track Loyalty Recommendation |
| 23/09/2011 |
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| Shoppers and discounts | |
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| Location: | London |
| Demographic: | 18-24 25-34 35-44 55-64 |
| Keywords: | e-commerce Groupon Living Social Informed Consumerism Discount Voucher Budget Experience |
| 19/09/2011 |
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| Teens and their parents | |
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| Location: | London |
| Demographic: | 11-17 35-44 45-54 |
| Keywords: | Family Parenting Education Teens Generation gap Boomers Facebook Sex Drugs |
| 12/08/2011 |
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| Mobile phone etiquette | |
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| Location: | London India |
| Demographic: | 18-24 |
| Keywords: | Social conscience Consumerism Facebook Twitter Family iPhone BlackBerry Codes of Conduct |
| 29/07/2011 |
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| Young people and TV | |
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| Location: | United States United Kingdom |
| Demographic: | 18-24 |
| Keywords: | Gen Y Behaviour Cord cutting Cable Online TV YouTube Mobile |
| 15/07/2011 |
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| Fresh vs. frozen | |
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| Location: | London |
| Demographic: | 25-34 35-44 45-54 55-64 |
| Keywords: | Hyperawareness of Health Frozen food Ready meals Convenience Supermarket Diet |
| 20/06/2011 |
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| Being+ | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 35-44 45-54 |
| Keywords: | Quantified self Brand Me Life as an Enterprise Health Being+ |
| 03/06/2011 |
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| Expatriates in London | |
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| Location: | United Kingdom |
| Demographic: | 25-34 |
| Keywords: | Identity Loyalty Brand Me Food & drink Video |
| 20/05/2011 |
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| Ethical decision-makers | |
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| Location: | United Kingdom |
| Demographic: | 18-24 25-34 35-44 45-54 65-74 |
| Keywords: | Social conscience Environment Consumerism Conscience Confusion |
