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- Focus
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Pay with Square: seamless spending
- 28/08/2012
Smartphone app Pay with Square is reshaping how consumers spend
The Techblock, 2012 ©Scope
With 2 million users, a deal with Starbucks, and $6 billion worth of transactions, Square is turning smartphones into checkouts, digitising loyalty schemes and reshaping how consumers spend – without using NFC technology.
Pay with Square is a mobile-payment app available for iPhone and Android. It links to a credit or debit card and allows items to be paid for with minimal hassle. Unlike NFC-based competitors like Google Wallet, Pay with Square can automatically open a tab as customers walk through the door, using GPS technology. At the checkout, a name is given and the cashier validates payment by glancing at a photo on the Square Register app. It’s the simplest payment method to date. -
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