Faking it on Facebook: a calender that lies

Focus
- Faking it on Facebook: a calender that lies
- 03/08/2012
- Bradie Tippetts


Do teens really prefer texting to talking? Jack Bachelor, Creative Commons, 2012 ©

Scope
A barrage of likes, tweets, shares, invites, emails and notifications have turned connectivity into a chore. With ‘switching off’ not really an option, people are instead seeking tools to better manage their digital life.

In her latest book Alone Together, MIT professor Sherry Turkle describes a digital generation incapable of having face-to-face conversation - teens who prefer texting to talking. “Human relationships are rich and they're messy and they're demanding. And we clean them up with technology,” she says.

A new Facebook plugin does just that, helping people avoid event invites with an 'excuse generator'. Designed by a student from the RCA, the concept explores how the digital natives' attitudes to social media are changing and what it might mean for brands.

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Industry	Psychology Social networking Electronic publishing Software
Location	Global
Keywords	Slow Alternative Currency Isolation Booth Frictionless Intimacy Simple Interfaces Gen Y Pressure Valve

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