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- Report
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Luxury dining in Moscow
- 19/06/2012
Russian luxury is moving away from ostentation and towards subtlety and refinement
vysoke tatry, Creative commons (2012) ©Scope
Some 20 years ago, all food, clothes and cars in Russia were fundamentally similar. For people of higher socio-economic status, such as the families of diplomats, party nomenklatura and professors, there were few ways to outwardly express the social echelon they belonged to. Today things have changed; Moscow is the city with the highest proportion of billionaire residents in the world, and the demand-supply rule has brought corresponding changes into the country’s consumption infrastructure. The rapid financial influx has seen Bentley being favoured over Volga, and Rolex overtaking Komandirskie; but what has been the effect on less ostentatious means of luxury consumption, such as dining out? -
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