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- Focus
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Beautiful and Bald Barbie
- 17/04/2012
The campaign attracted more than 150,000 followers after less than four months
Beautiful and Bald Barbie (2012) ©Scope
Sexy, successful and smart, Barbie is the 'perfect woman'. With her effortlessly coiffured hair, smooth and blemish-free skin, trim body, dream house, car and man, some might say that she’s a little too perfect.
After all, she's pushing 50 years old, but hasn't aged a day. Furthermore, can you ever remember seeing her fall over, lose her job, get a spot, or face any serious adversity? Well, in 2013, Barbie will find out her friend has cancer. Why? Because it's what consumers want. -
Focus: Latest
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Other articles
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Chris Hadfield: reinventing the role model
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The boundaries of the world's frontiers are diminishing. Astronaut Chris Hadfield used his online presence during his time on the ISS to let the public discover the wonders of space.
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YouTube goes live with Comedy Week
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Combining old and new media stars with plenty of hype, can YouTube Comedy Week close the gap between internet success and its equivalent in the mainstream media?
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Leftover profits: Rubies in the Rubble
21/05/2013
Each year, almost half of the world's food is thrown away. Putting it to wider social and commercial use, start-up Rubies in the Rubble makes gourmet chutneys from surplus fruit and veg.
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Target brings Facebook users in-store
20/05/2013
As e-commerce expands, brands are rethinking their business models to cater to shifting consumer habits. Cartwheel is a collaboration between US retail titan Target and Facebook.
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BT Sport: from broadband to broadcast
16/05/2013
Broadcast and broadband are increasingly fused, and while BSkyB hopes to eat into BT's broadband market share, BT is responding by moving into BSkyB's turf: television.
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Dornbracht: the rise of the spa bathroom
15/05/2013
Applying 'smart' technology in fresh and innovative ways, Dornbracht's Smart Water seamlessly connects bathroom components while providing a plethora of customisation options.
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Makr Shakr: bottom-up bar culture
14/05/2013
As technological advancements increasingly place power in the hands of consumers, conceptual bar Makr Shakr is providing a taste of the foreseeable future.
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