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- Focus
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Hello Sunday Morning
- 16/02/2012
Can Hello Sunday Morning change people's relationship ith alcohol?
Hello Sunday Morning (2011) ©Scope
In 2008, 22-year-old Australian Chris Raine decided to give up drinking for a year, and blogged his experience on a website, Hello Sunday Morning. His behaviour has influenced thousands of fellow Gen Y-ers to take their own abstinence pledge in an attempt to change Australia's notorious drinking culture. -
Focus: Latest
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Paleo: dieting goes back to the Stone Age
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The Paleo diet emphasises the importance of understanding our species' evolutionary history by determining which foods promote optimal health.
Uber: lessons from dynamic pricing
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When Uber, a private New York taxi service trialled dynamic pricing, some customers were charged over $80 per mile, causing widespread anger.
NimbleTV: one step closer to TV Everywhere
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We Are Lucky: philanthropy with personality
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Coca-Cola says 'Hug Me': gestural marketing gets personal
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Transparency and honesty from 'charity: water'
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In just five years, New York-based charity: water has raised nearly $50m. This has been achieved by emphasising transparency.
CashStar: digital gift cards and mobile giving
02/05/2012
The gift card market in the UK alone is currently worth £4bn; and with smartphone penetration rising, gift cards are becoming digital.
23andMe: a genetic Facebook
30/04/2012
For a couple of drops of saliva and a few hundred dollars, genomics business 23andMe will extract your DNA and screen it for genetic disease markers.
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