• Focus
      • Kidz Bop: entertaining Gen Z

      • 31/01/2012
      • Dammy Afuape
    KidzBop gives children an additional platform to annoy their parents
    KidzBop (2012) ©

    Scope
    Today's children are arguably more media-savvy than their parents, and are demanding products that reflect this. In light of this, US music brand Kidz Bop has teamed up with SiriusXM to launch a radio show that is made “by kids, for kids.”

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