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- Focus
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IKEA town
- 25/11/2011
Not only a shop, but also a way of life...
John Pastor, Creative commons (2011) ©Scope
If you are already the world’s number-one supplier of home furnishings, and your retail experience long ago slipped into the popular consciousness as a byword for lost weekends browsing lampshades or trying to screw together wardrobes, where do you go next? Not content with supplying everything in our homes, from bookshelves to bunk beds, bathrooms to bedrooms, IKEA has now set its sights on supplying the very homes themselves. -
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