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- Quickfacts
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Informed Consumerism
- 05/07/2011
The mobile phone is fast becoming the primary source of information in the urban environment
Creative Commons (2011) ©Scope
Statistics and commentators indicate that consumers are becoming increasingly aware of the possibilities that mobile devices and the internet offer when it comes to making informed purchasing decisions. -
Quickfacts: Latest
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Other articles
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As the pressure to self-improve mounts, so too does the need to let off steam. The data, debate and commentary point to an increasing need for emotional and physical release.
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New World Order
03/10/2012
With 800 million consumers – many in Asia – joining the middle classes by 2020, the world is undergoing an irreversible shift eastwards.
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Natural Mindset
06/09/2012
As part of an emerging Natural Mindset, people want to get closer to nature mentally and physically, embracing all that's perceived to be pure and wholesome.
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Death of the Middle
12/07/2012
These examples of data surrounding the Death of the Middle megatrend indicate how consumer habits and opinions are becoming polarised towards extremes.
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We Are All Media
22/05/2012
We've tracked the rise of the individual as a media channel, and this behaviour continues to evolve. Here's the evidence in numbers and theory.
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United Kingdom 2012
20/08/2012
The Canvas8 team have compiled an extensive cross-industry profile of the United Kingdom using a selection of third-party data and in-house analysis.
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Self & System
16/04/2012
As technology comes to occupy an increasingly central place in our lives, we become ever more ensconced in systems designed to regulate the flow of data.
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Vietnam 2012
20/08/2012
This report brings together expert opinion, research and the results of numerous recent industry surveys to present Vietnam as it is today.
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