-
- Consumer profiles
-
Being+
- 20/06/2011
From fitness to finance, many people use their data to keep track of their lives
Creative Commons (2011) ©Scope
The natural human drive for mental, physical and practical self improvement is accelerated by a host of data tracking services. People are increasingly taking control of their own data - whether it relates to diet, exercise or finance - and using it to wrestle back control of their increasingly busy and fragmented lives.We spoke with five people about their own experiences of data tracking, the motivations behind it, and the benefits and insights they have gained as a result.
-
Consumer profiles: Latest
-
Other articles
-
Making a meal of it: parents and kids' eating habits
18/06/2012
Feeding kids can be tricky, especially in combination with a hectic lifestyle. Canvas8 spoke to six busy parents to find out how they manage.
-
Trusting strangers when shopping
25/05/2012
We spoke to a group of young shoppers to find out more about how they use customer reviews and in-store advice to guide their shopping decisions.
-
Technology and sport
27/04/2012
Does technology enhance or detract from the experience of watching sport? We spoke to some football fans to find out.
-
Branding at festivals
20/04/2012
Does increasing corporate influence risk undermining the magic that made festivals so attractive in the first place?
-
Single and sociable
16/03/2012
For years the idea of ‘living alone’ was both unusual and undesirable. But this is changing.
-
Value in the cloud
02/03/2012
How are young professionals adapting to using streaming and cloud technology for their entertainment needs?
-
Young non-drinkers
13/02/2012
Canvas8 talks to a group of non-drinking 20-26 year-olds to learn about their attitudes towards alcohol.
-
Mobile payment attitudes
20/01/2012
We spoke with a group of people about their attitudes towards mobile payments and their concerns over security.
-
