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Adam Alter

Adam Alter

Psychologist, United States

Psychologist Adam Alter is assistant professor of marketing and psychology at New York University, Stern School of Business, and author of New York Times Bestseller, Drunk Tank Pink.


If you would like to find out more about Adam’s availability for bespoke research, consultancy or public speaking opportunities then please contact us for further information.

“People are often unsure of how they should behave and look to others for guidance. These underlying social norms influence behaviour in every aspect of life”

- Adam Alter on 'social norms'

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