Gen Y and Z exhibit a higher propensity for aggressive driving incidents compared to older age groups. Driven in part by elevated levels of anxiety among younger people, there is an opportunity for automakers and brands to mitigate stressful driving environments and contribute to safer roads.
How should a brand, business or organization engage with social issues? Why do certain brands speak out on some issues and not others? And how can businesses of all shapes and sizes find their path to engaging with social issues? We explored these questions and more at Canvas8’s Breakfast Briefing.
From artists fighting back against the creative threats of AI to employees embracing using AI tools in the workplace, AI-infused tech experiences are shifting in line with differing user expectations. Here are the top ten insights and behavioural shifts that got us talking in March.
As youth unemployment in China reaches record highs, graduates are pivoting towards vocational training to bolster their prospects in an oversaturated job market. This trend underscores a stark disparity between the Chinese education landscape and the demands of today's workforce.
Nostalgia is moving from a comforting escape to a disturbing look in the rearview mirror. Rosy retrospection is being challenged as media narratives explore the darker aspects of bygone eras, with films like Leave the World Behind and Saltburn disrupting romanticized views of the past.
Cubicles are reclaiming their throne as the go-to choice for privacy-loving, concentration-craving young employees. As many global workers bid adieu to the WFH era and return to the office, work environments have become about crafting spaces that fuel productivity without sacrificing personality.
Since Universal Music Group removed its music from TikTok, users have been struggling to create content without their favourite songs. Some are finding humour in the situation, while artists navigate the loss of mass exposure. What does this change mean for TikTok’s musical future?
School Strike 4 Climate has created a sick note signed by climate PhDs encouraging kids to skip class to take part in a national climate protest without worrying about being punished. The campaign recognises the urgency of the climate crisis and the need for community action to tackle it.
Why do consumers make their choices? What influences the price they pay for a product? And why do they favour one brand over another? We explore the psychological biases businesses can use to win consumers, retain customers, and sell more at the Canvas8 Breakfast Briefing.
Whether experimenting with Afrobeats and Western rap or debuting groups with mostly non-Korean members, K-pop is transforming to reflect the diversity of its global fanbase. But what does this mean for the industry’s future and what are the key takeaways from K-pop going global?
In modern dating, where swipes and matches dominate the landscape, TikTok has become a virtual playground for relationship evaluations. The 'orange peel test' is the latest addition to a trend that reflects a collective desire for quick assessments in contemporary relationships.